How We Work
Free entryBy applicationTwo ways in. Your pace.
Start with the free VAPI™ Assessment to see where you are strong, where you are stuck, and what needs attention first. When you are ready for deeper work, apply for the Aligned Power Program: 12 months of 1:1, high-touch coaching built around your business, your values, and the life you actually want to live.
Free VAPI™ Assessment
72 statements. About 12 minutes. See where you are strong, where you are stretched, and what deserves attention next. Use the same email as your portal or ALFRED account to unlock your personalized 28-day plan.
Take the VAPI™ · FreeAligned Power Program
My flagship 12-month, 1:1, high-touch growth and performance coaching experience for entrepreneurs ready to build a business that fits their life and ambition. Customized to you. Application required and personally reviewed.
Apply for the ProgramAligned Freedom Coach
Need your commitment to survive past the moment of clarity?
ALFRED is the only app I sell. It keeps your priorities, commitments, and key context close when the week gets loud, so the clarity you found in a good moment does not disappear in a tired one. Different offer than what is above. Same standard.
Cross-walk
What you get at each door.
Two ways in, side by side. No upsell pressure: many founders take the assessment, get the 28-day plan, and never need anything else from me. Some are ready for the full year and apply.
Before you apply
This program isn't for everyone. On purpose.
Saying yes to the wrong people is a disservice to everyone, including them. Here is who I am built for and who I am not. Read both columns. If the right one fits, apply with confidence.
This is for you if
You're a founder who's succeeded at too high a cost.
- You have already built something real. The growth question now is sustainability, not survival.
- You suspect your business is running on a version of you that doesn't fit who you actually are.
- You are willing to look at the personal side of business decisions, not just the spreadsheet side.
- You can sit with hard feedback without needing to win the conversation.
- A year is not too long if the work changes who you become inside the year.
This isn't for you if
You want a tactic kit and a fast exit.
- You are looking for marketing scripts, funnel templates, or a 30-day revenue hack.
- You expect the coach to do the work for you instead of with you.
- You are unwilling to question the business model you already have if it is what is in the way.
- You are in survival-stage and need cash flow this week. The program is built for sustained work, not crisis triage.
- You want a brand-name coach for the optics. The work is not visible from the outside.
Exclusive Opportunity
Ready to go ALL IN?
The Aligned Power Program is my flagship 12-month, 1:1 coaching experience for entrepreneurs who are done with half-measures. High-touch. Customized to you. Application required and personally reviewed. This is for founders ready to build a business that feels like an extension of who they actually are.
Apply for the Aligned Power Program